How TikTok is using data to convince gaming brands to spend on the platform - Digiday

On Monday, TikTok published a new research report, developed in partnership with Newzoo, breaking down TikTok’s influence as a marketing and discovery platform for brands in the gaming space.

How brands finally figured out TikTok - Modern Retail

How TikTok is using data to convince gaming brands to spend on the

Research Briefing: TikTok's and Instagram's importance to marketers

Pitch deck: Inside the TikTok Shop pitch to brands - Digiday

Pitch deck: Inside the TikTok Shop pitch to brands - Digiday

Pitch deck: How TikTok is courting advertisers - Digiday

DIGIDAY-AWARDS

Pitch deck: How TikTok is courting advertisers - Digiday

Pitch deck: Inside the TikTok Shop pitch to brands - Digiday

Ad agency esports and gaming strategy—what marketers should know